Is Showrooming Retail’s Restless Leg Syndrome
Posted May 16, 2013
Posted in Blog, Marketing, Mobile Marketing, Shopper Marketing, Store Experience, Strategy, Technology, Trends
By Doug Stephens Remember those ads a few years ago describing the little-known affliction called restless leg syndrome? Few of us had ever heard of the disorder but to listen to the ads, one was prone to believe it was …
READ MOREIncremental Change In Exponential Times
Posted May 10, 2013
Posted in Blog, Strategy, Technology, The Future
By Doug Stephens Over the last holiday shopping season, Amazon was clocking in 306 transactions per second! Photo app Instagram achieved a market value of 1 billion dollars in two years with a mere twelve employees. 90% of the …
READ MOREPODCAST: Why Mobile is Vital to the Future of Retail
Posted April 23, 2013
Posted in Blog, Mobile Marketing, Store Experience, Technology, The Future, Trends
By Doug Stephens If the web is the gasoline fuelling a new era of retail, then mobile is the flame that is set to completely ignite it! Not only is mobile accelerating age-old consumer behaviors and patterns, it’s also creating …
READ MOREThe Store Is Media And Media Is The Store
Posted April 20, 2013
Posted in Advertising, Blog, Branding, Mobile Marketing, Store Experience, Technology, The Future, Trends
By Doug Stephens There’s a dramatic and strangely under-editorialized reality taking shape in retail. One that seems to be eluding even some of the industry’s most sophisticated retailers and brands. It’s that until very recently the primary function, form and …
READ MOREIs It Time To Let JCPenney Die?
Posted April 11, 2013
Posted in Blog, Marketing, The Future, Trends, Uncategorized
By Doug Stephens Ron Johnson is out and Mike Ullman is (back) in, and now the debate will begin anew over whether JCPenney can be saved. There will be those who believe that Ullman is just the dose of status …
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